When we are dealing with the translation of marketing materials for the Web, such as press releases, features analysis, and usage tutorials, one of the prime priorities to bear in mind is the proper usage of particular keywords in text titles, subtitles, headers and associated tags. This is a legitimate and wise method to ensure the webpage in which the text will be included ranks high in particular websearch engines, such as the ravishing popular "word-magnet & SEO-nemesis" Google.
This is one of the strategies to bring value into the translation process and must be brought into different types of websearch optimization, consider, for instance, news search, local search, video search, and audio search. Translation for SEO must bear in mind the way search engines deploy their results and the search preferences of the target audience, which includes the words or terms used as well as the preferred search engines.
Careful and persistent work is always involved when dealing with a team of translators and designers so that no detail is forgotten while keeping content open for search engines. An example we like using is the huge void left inside PDF files, so many fields to add information which will help sort and rank your document, we are talking about fields, such as, base URL, title, author, subject, keywords, description, copyright status, and others, and all of these are accelerators for page views and website ranking...
In any case, keep an open and proactive approch towards search engine optimization while you translate or proofread texts and documents for the Web, even if there's no SEO manager to offer you guidelines and a sense of priorities for words...
This is one of the strategies to bring value into the translation process and must be brought into different types of websearch optimization, consider, for instance, news search, local search, video search, and audio search. Translation for SEO must bear in mind the way search engines deploy their results and the search preferences of the target audience, which includes the words or terms used as well as the preferred search engines.
Careful and persistent work is always involved when dealing with a team of translators and designers so that no detail is forgotten while keeping content open for search engines. An example we like using is the huge void left inside PDF files, so many fields to add information which will help sort and rank your document, we are talking about fields, such as, base URL, title, author, subject, keywords, description, copyright status, and others, and all of these are accelerators for page views and website ranking...
In any case, keep an open and proactive approch towards search engine optimization while you translate or proofread texts and documents for the Web, even if there's no SEO manager to offer you guidelines and a sense of priorities for words...
1 comment:
It is absolutely true that today, in a world of web users, having a a streamlined, efficient and optimised online presence is essential to be successful in business. When translating a web site key word localisation is part of the translator's task to help enhancing the website online management
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